To say that this has been a crazy year would be an understatement. Between Covid-19 spreading like wildfire throughout the world and the resulting lockdowns, it felt as though everyone’s life was put on pause during this year. While in many cases we did have to hit the pause button on certain social aspects in … Continue reading Social Media Marketing 2020: What I Will Take Away? →

In the current business landscape, customer service is a foundation that is imperative to understand due to the way people will perceive your brand based on interactions they have had with that brand. Good customer service is what separates the average businesses from the successful businesses, ensuring that the customer will return and eagerly spend … Continue reading Is Customer Service Really That Important? →

Social media is one of the most revolutionary creations of our modern day. It has so many uses such as connecting people from around the globe and allowing them to communicate and learn from each other in unprecedented ways, as well as creating a new avenue for marketers to reach out to demographics and build … Continue reading Social Media: A Double-Edged Sword →