No matter how good a product is, an organization's customer service skills can make or break them. Customer service is essentially how a brand treats its audience. It reflects the company's level of professionalism, patience, and attitude. Now some might say, this is only reflected through the employees of that company (whereas some employees may … Continue reading “Please hold for the next Customer Service Representative” →

Social media have ultimately revolutionized the way we view the world in simply just a few years. From the way we communicate with our peers on a personal level to even how businesses market and advertise their products. The growth of what many call the “social media phenomenon” has also affected our cultural position by … Continue reading Social Media: The Good, The Bad And The Ugly →