Customer service is very important if we want to build a good reputation in a business, hence the saying: “the customer is always right”.
“The customer is always right.” It is so ingrained in Stew Leonard’s that the supermarket chain has engraved it in stone and put it right in front of its stores.
Stew


In customer service, the main thing is that the client does not suffer the problems or internal processes that the company has; that is, the client is not interested in whether the business had to subcontract the transport or delivery service.
The customer must receive the product they purchased, and if at any time an issue arises during the online purchase and delivery process, it must be immediately managed by the customer service department.

The online service from our smartphones or computers gives us agility to buy and agility to complain if we are not satisfied with the product or service purchased.
This agility is the same that the consumer is looking for when they have a question, comment, or complaint.
If businesses can invest in good customer service, keep customers happy; If we comply with the principle of keeping customers happy, there is a probability that they will incur less advertising expenses.
The customer service team should be a priority in a company since it is in this place where the reputation of the brand or business is generated.
Once good word of mouth advertising is in place, the company will have its happy customers speaking highly of the product to their friends, neighbors, relatives, and others.
Customer service in social networks must have a very fast response, no detail of the product can and should not be neglected, every detail counts since if one detail fails, the entire logistics process related to the product or service could fail.
Customer service in social networks must have a very fast response, no detail of the product can and should not be neglected, every detail counts since if one detail fails, the entire logistics process related to the product or service could fail.
When choosing a customer response channel, we must consider which is the best channel to establish communication with the customer.
The experience of relationship and interaction between company and client has been transferred to a device.

We can throw stones, complain about them, stumble on them, climb over them, or build with them.
William Arthur Ward
Social networks are an incredible way to achieve happy customers.
How to keep the customer happy:
-Listen to customers
-Create a knowledge base with relevant company information
-Create internal collaboration between all company personnel
-Define communication channels
-Personalize customer service

I believe you bring up a great point: to personalize customer service. Not all customers are the same. Learning how to adapt as a brand to the needs of the customer is so important!
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Tanya I also liked the video you inserted and thought it was very informative. Great insights on the importance of good customer service skills and how a happy customer can actually help a company with its online pursuits.
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Tanya, I agree customer service is very important and today with technology at our fingertips we often expect customer service to be expediated. I especially like when there is a live representative available for chat on a companies website, this makes me feel at ease and trust the company more. I really liked the video you inserted, I think it provided some helpful tip that could help everyone that works in the customer service field.
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