The Power of Social Media in Marketing

“We are all connected, and we are all One.”

Rhonda Byrne

Social media platforms and networks are about people connecting, interacting, and sharing online content. Hardly a day goes by without hearing about remarkable success stories from businesses getting active on social media sites like Facebook and Twitter.

Social media marketing is an option to devote smart marketing efforts to targeted potential customers active on different social media platforms locally and internationally.

People in Facebook, WhatsApp, Instagram, Twitter and other popular services, social media has become an increasingly powerful force, to the point that its effects are now beginning to change the course of world events.

Social media marketing (SMM) uses social media and social networks—like Facebook, Twitter, and Instagram—to market products and services, engage with existing customers, and reach new ones.

Social media have involved to influencing the political, economic and social activity of the countries of the world.

The most common way people give up their power is by thinking they don’t have any.

Alice Walker

If We want to understand the power of the social media is necessary only see how the people is interacting in social media platforms. Everybody can see any news or act immediately and make criteria about any topic.

The social media is actually the world changing, in the concernment to business, now it is possible promote any product whether it is from a big company or small company.

In conclusion the social media has power because each person in the world is equal and can freely express what we thing, and absolutely is something that no other medium had achieved. In this point the marketing took advantage for increase average of sale in any kind business because arrived to a lot people in the power the only one click.

Power at social media can reach large demographics of people around the world, and enabling to share any information about any field.

Power is influence and influence is power.