Pinterest Continues becoming a Creative Community Fosterer.

   Despite the political choices the company has made, as I discussed in my past blog,  I’m a huge Pinterest fan. I use Pinterest everyday and honestly it's addicting sometimes. As a designer of social media content, posters, logos and branding it's an incredibly important resource in my creative process. I've always been a visual learner, … Continue reading Pinterest Continues becoming a Creative Community Fosterer.

Can Technology Really Understand Emotions?

    Sentiment analytics sounds complex and confusing, but what exactly  is it? Sentiment Analytics is a fancy term that means technologies attempt to understand and interpret human emotions. Reading through chapter nine, I found this idea fascinating. Towardsdatascience.com defines Sentiment Analytics as the following:     “Contextual mining of text which identifies and extracts subjective information in source … Continue reading Can Technology Really Understand Emotions?

C6 Points

Chapter 6 is Managing Social Media Communications and Planning Cycles. It talks about the significance of making plans for social media communications, transforming strategic objectives into actionable tasks, as well as the development of policies relative to the daily management of social media. This chapter takes all that has been learned so far, shows how … Continue reading C6 Points

Social media and customer service in the same sentence, absolutely!

We all have at one time or another a customer service representative that wasn't able to answer a question, resolve a problem, seemed crabby, didn't appear to be concerned about the issue, or nobody responded to an email or phone call. That will be experiences that you will share with friends and family that the … Continue reading Social media and customer service in the same sentence, absolutely!

No longer waiting on hold for customer service, I WANT SERVICE NOW!

“Good morning, thank you for calling/reaching out to XYZ Company, this is Angie, how may I assist you?” This line has been said by myself for more years than I care to mention and it now carries over into the social media world that I work in for my current job.  The line above is … Continue reading No longer waiting on hold for customer service, I WANT SERVICE NOW!